Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks

I’m going to provide you with the following in-depth Squarespace review:

  • A description of Squarespace’s purpose and operation.
  • A review of its templates and standout elements.
  • A summary of Squarespace’s principal benefits and drawbacks.
  • A good idea of the Squarespace plan that will work best for your project.
  • A ranking of the top substitute website builders.

You’ll know much more definitively by the end of the review if the platform is ideal for you.

Squarespace: What is it? How many people use it, too?

Squarespace is a website builder tool that is primarily geared toward individuals who operate sole proprietorships and small businesses.

Squarespace, which was established in 2004 as a platform that would enable individuals who lacked knowledge of web development to create and manage their own websites, is now the engine behind millions of websites all over the world (2.9 million according to Internet statistics company Builtwith.com).

Squarespace was initially developed as a tool for creating static websites in the style of brochures; however, over the course of the past few years, it has developed into a platform that now includes integrated e-commerce and marketing features.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 1

Website building is no longer Squarespace’s primary focus; instead, it is e-commerce and marketing tools.

The platform can now be used to host an online store, run email marketing campaigns, and even assist you in the creation of video advertisements, as you will see in the following sections of this review.

How does Squarespace function?

Squarespace is a platform that offers a “hosted” solution. This indicates that it runs on its own servers, and in order to make use of it, you are not required to pay for a hosting service or install software in any location.

The platform enables you to create a website directly in a web browser without having to write any code and makes it simple to make changes to the website thanks to an intuitive content management system (CMS).

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 3

Squarespace’s ‘Devoe’ template

To put it another way, rather than loading Dreamweaver or a comparable web design package and churning out lines of code to construct a site, you do it all online using Squarespace’s templates and style editor. This saves you time and eliminates the risk of making a mistake.

Therefore, in order to create and maintain a website using Squarespace, all you require is access to the Internet and a web browser.

You start by selecting a template, then click on the parts of the design you want to alter, and finally, you make the necessary adjustments to the controllers in the style editor.

If you click on some text, for instance, you can apply a different typeface to it; if you click on a background, you can change the color of it; and so on.

However, in general, Squarespace is not really a website builder that is designed for those who want to edit their design extensively. Instead, it is a platform that encourages you to choose a template, make a few design tweaks, add some content, and then click the “publish site” button.

A software as a service (SaaS) tool is Squarespace — this means that you pay a monthly fee to use the product rather than owning a copy of it.

Pricing and plans for Squarespace

There are four different Squarespace plans to choose from, and each one offers you unlimited storage (which translates to the ability to add as much content as you want to your website) as well as unlimited bandwidth (meaning that there are no restrictions on site traffic levels).

The following is a list of the various pricing plans offered by Squarespace:

  • Personal — $23 per month.
  • Business — $33 per month.
  • Basic Commerce — $36 per month.
  • Advanced Commerce — $65 per month.

Because of this, getting started with it is a little bit more expensive than it is with some competing solutions (for example, Wix or Shopify); however, if you pay for an entire year’s subscription up front, discounts of 25% to 30% are applied to the fees listed above, depending on the plan.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 5

Pricing for Squarespace (monthly fees, correct at time of writing)

In addition to that, you can choose to go with the “Enterprise” plan. This grants you access to priority support as well as “white glove” consultancy services, which can assist you in the creation and management of a website; the cost of these services is negotiable and is determined by the needs of your business.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 7

Squarespace Enterprise

Several key variations between Squarespace plans

When it comes to the primary distinctions between the various pricing plans offered by Squarespace, some of the most important things to keep an eye out for are the following:

  • Features of e-commerce — you are able to conduct online business with all Squarespace plans other than the ‘Personal’ one; however, the features available to you for conducting online business increase in sophistication as you move up the pricing ladder.
  • Transaction charges — these are 0 percent for the ‘Commerce’ Basic and Advanced plans, and 3 percent for the ‘Business’ plan.
  • A CSS and scripts addition — because the ‘Personal’ plan does not permit you to add CSS or JavaScript to your website, it is difficult to add bespoke design customizations or to integrate third-party services.
  • Contributors — the ‘Personal’ plan only allows two people to edit your website or contribute content, whereas all of the other plans allow an unlimited number of contributors to do either.
  • Integrations — only the “Business” plan and higher ones allow users to connect to third-party applications and services such as Opentable, ChowNow, Amazon, and Mailchimp.
  • Video Studio — if you subscribe to Squarespace’s ‘Personal’ plan, you will have restricted access to the company’s recently released video-editing app (a tool that aims to help you make videos that match the design and branding of your website).
  • Marketing aspects — You can use Squarespace’s promotional pop-ups and banners if you are on the “Business” plan or higher, which starts at $33 per month. These give you the ability to call attention to certain offers that are available on your website or encourage users to sign up for mailing lists. In addition, you have the option of adding mobile information bars to these plans (pictured below).
Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 9

However, it’s only available on the more expensive Squarespace plans. Squarespace’s mobile information bar makes it simpler for users to access important information about your business on a smartphone.

Getting a Squarespace custom domain name

Squarespace will provide you with a free domain name if you pay for an entire year of service up front (for one year).

Because of this, you will be able to make use of your very own domain name, such as www.yoursite.com, and easily connect it to your Squarespace website.

Keep in mind, however, that if you register your domain through Squarespace, you are entrusting both your website and your domain to a single company. This means that if you ever lost access to your Squarespace account, you would lose access to both your website and your domain.

Now that we’ve examined some of the most important distinctions between the various pricing plans, it’s time to take a look at the visuals, which are a particularly important aspect of Squarespace.

Templates and design elements on Squarespace

Goodness of templates

You have access to approximately 140 different Squarespace templates, all of which are extremely appealing and have a sleek, modern look and feel. In my opinion, the Squarespace offering is superior to that of many other hosted website building tools that are comparable.

In comparison to other website builders’ free template offerings, Squarespace’s selection makes it more generous than Shopify or BigCommerce (which both only offer a few free templates), but much less generous than Wix (which offers 800+) and WordPress. Shopify and BigCommerce both only offer a few free templates. Squarespace offers more than 800. (for which thousands are available).

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 11

The Squarespace template “Paloma”

When it comes to Squarespace templates, I’ve found that the vast majority of them function most effectively with photography that has been taken by a professional and is striking.

Therefore, if you are thinking about using Squarespace for your website, it is a good idea to put some thought into it and spend some time finding some great pictures for your site before you begin the process of building it.

Squarespace’s stock photos

You get access to a large number of royalty-free images that you can add directly and easily to your website when you use Squarespace because it provides you with access to all of Unsplash’s image library out of the box. This is a really nice feature that Squarespace has to offer, and it’s one of the reasons why it’s such a popular website builder.

When you want to add an image to a page, you simply have to click the option that says “search for image,” and then you can select a picture from Unsplash to insert into the page.

You also have the option to purchase images from Getty if the quality of the images in the Unsplash library does not meet your needs. Squarespace gives you this option. It is not unreasonable to charge ten dollars for each of these pictures.

As is the case with the integration with Unsplash, it is very simple to incorporate Getty images into a Squarespace website. All that is required is to search for a stock image by using a keyword, test it out, and pay for the picture if you believe it is appropriate for the context.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 13

Including images from Getty Stock in a Squarespace site

When developing Squarespace websites for customers who don’t have any images on hand, I’ve discovered that the Getty and Unsplash options are both extremely useful resources to utilize.

When it comes to the overall corporate design of my clients’ websites, the stock photography feature has, in some instances, made a positive contribution. This feature has proven to be especially helpful in situations in which a client has not given any thought to the branding or imagery end of things at all, which is something that occurs rather more frequently than I would like.

Choice of fonts

Squarespace comes with access to an extensive library of web fonts, including 600 fonts from Google and 1,000 from Adobe.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 15

Squarespace font selection

This is a significant improvement over what is offered by the majority of competing website building platforms, and it typically makes it simpler to align the branding of your website with that of your other marketing materials.

If you use a font in your brand that is not available in Squarespace, you can add it to your site using custom CSS as long as you’re on the “Business” plan or a higher one.

How do Squarespace websites appear on mobile devices?

Each and every one of Squarespace’s templates is fully responsive, which means that the layout of your website will modify itself in such a way that it displays appropriately on desktop computers, mobile devices, and tablets.

In addition to making your website more accessible to a wider variety of users, a responsive design may also provide some benefits to your site’s search engine optimization.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 17

Squarespace’s templates are all completely responsive

In addition, websites built with Squarespace give users the option to enable Accelerated Mobile Pages (AMP). AMP stands for Accelerated Mobile Pages and is an initiative backed by Google with the objective of reducing the amount of code required to deliver content to mobile devices more quickly. The use of it may provide some improvements to the user experience as well as some benefits for SEO.

It’s very simple to turn on Accelerated Mobile Pages (AMP) in Squarespace; all you have to do is check a box in the site settings. However, it’s important to keep in mind that at the moment, you can only use AMP for your blog posts.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 19

Squarespace AMP activation

However, it would be preferable if you could also enable AMP for the products; this is something that you are able to do with competing products Shopify (via an app provided by a third party) and BigCommerce (out of the box).

Modify template’s design

Configuring a Squarespace template to look exactly how you want it to is typically a simple process. You can modify the appearance of the components that are shown on the left side of the screen by using a menu of styling options that is located on the right side of the screen.

You won’t have to go through much hassle to make adjustments to things like the fonts, colors, page width, and so on.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 21

A Squarespace website’s fonts can be changed

Once you have decided on a template to use for your website, the most recent version of Squarespace (7.1) does not permit you to change templates. This is an important change that should be noted.

This is annoying, but it’s not as big of a deal as it might sound at first, because all of the 7.1 templates function in the same way, and you can achieve the same look and feel as another template by adjusting the fonts and colors on your website.

However, it would be much better if Squarespace offered the option to switch to another template design with the click of a button, as do many competing platforms, rather than forcing users to manually change a large number of design settings. This would be the case because many competing platforms offer this feature.

Making changes to your Squarespace template

You are able to add your own custom CSS to your website so long as you are on a “Business” plan or a higher one. CSS is a type of code that enables you to change the way that your website looks. When you want to make a change to the appearance of your website that Squarespace’s design controls don’t really permit, this is a useful tool to have at your disposal.

You won’t be able to view the complete CSS stylesheet when using Squarespace; however, you can add your own CSS rules to change the way certain components of your website look.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 23

Custom CSS addition to a Squarespace site

However, if you decide to add your own CSS to your website, the customer support team at Squarespace reserves the right to restrict the type of assistance they provide to you. This is an important point to keep in mind.

Shopify and BigCommerce, for example, give you complete access to your website’s CSS and HTML on all of their plans, which is something that Squarespace does not offer. This is one area in which Squarespace’s competitors excel.

Background videos

A useful feature that Squarespace offers is the ability to upload video backgrounds; by using this, an already nice-looking Squarespace template can be transformed into a stunning one.

You can use this feature to create a looped video background for your Squarespace site by using a URL from either YouTube or Vimeo. In addition, you have the ability to apply a variety of filters to the video as well as speed it up or slow it down.

It’s important to note that in order to do this with a Vimeo video, you’ll need to be subscribed to Vimeo Plus or a higher tier of service.

Additionally, you have the option of uploading videos to serve as wallpapers (you are given 30 minutes of video storage by default on all Squarespace plans).

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 25

Squarespace background video addition

On the other hand, it would be beneficial to be able to display video backgrounds with sound, or at the very least to provide site visitors with the option to do so.

You can pick up a third-party Squarespace background video controls plugin from our Squarespace plugins page, which is fortunately a nice workaround that is available for this issue.

Squarespace 7.0 vs Squarespace 7.1

Actually, you can choose between Squarespace versions 7.0 and 7.1 at the moment. Both of these versions are currently available. This review is going to focus on Squarespace 7.1, which is the default version, but technically speaking, you can still choose to build a site on Squarespace 7.0 if that is what you would rather do. If you do this, you will have access to a different collection of templates, as well as several features that were taken out of version 7.1, such as the following:

  • Cover pages (also known as landing or “intro” pages).
  • The capability of changing templates.
  • The ability to access the Squarespace developer platform (which can be used to code bespoke Squarespace sites).

Using Squarespace 7.1 grants you access to a more advanced layout engine, which not only grants you access to an increased number of page layouts but also grants you the ability to utilize both ‘content blocks’ and ‘content sections.’ In the future, Squarespace is going to improve its support for this version of the platform, and it will also be the version of the system into which brand new features will be integrated.

And while we’re on the subject of new features, Squarespace just recently introduced a drag-and-drop editor for sites running version 7.1. It is known as the “Fluid Engine,” and it grants users of Squarespace significantly more control over the positioning of blocks and the appearance of their mobile website.

The creation of logos using Squarespace

An app for designing logos is one of the useful features made available by Squarespace.

You have access, within the app, to a variety of different symbols and typefaces that you can use to design your own logo.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 27

The Squarespace logo maker

When you are satisfied with the results, you can download a high-resolution version of your logo, which can be used either on your website or in printed material. You begin by dragging and dropping your text and symbols onto a grid, and then you move things around a little bit.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 29

The Squarespace logo app’s creation of a logo

The tool is fairly simplistic, and as a result, it will not be suitable for all users, but it does have a few applications. The main thing that I’d like to see added to it are more typefaces because the selection that’s currently available is extremely limited, particularly when compared to the primary site builder that Squarespace offers.

As a result of this, if you are in need of a logo, I would recommend that you investigate a more comprehensive graphic design app such as Canva.

Content management in Squarespace

There are a LOT of things to like about the way content management is handled by Squarespace.

First, let’s look at some of the more interesting material.

Content sections

The ‘layout engine’ that Squarespace provides is extremely user-friendly and enables you to drag and drop ‘content sections’ anywhere on your website with relative ease (images, text, forms, videos, code snippets etc.). This results in a presentation of the content that is very flexible and appealing.

You can choose from a variety of predefined page layouts when you are setting up a page, which can further speed up the process. Some examples of predefined page layouts include contact pages, about pages, team pages, and other similar pages.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 31

In Squarespace, adding content sections

Beginners in the art of website construction who aren’t very knowledgeable about the most effective ways to present their content will find these layouts to be of great assistance.

Once you’ve got your page, you can add ‘content sections’ to it. These are the following:

  • text;
  • images;
  • audio;
  • galleries (in slideshow, grid, carousel, or stack format);
  • restaurant menus;
  • event listings;
  • content summaries;
  • calendars;
  • maps;
  • code;
  • markdown.

It is very simple to modify the placement of these content sections; all you have to do is grab an element and drag it to a different area on the page. Changing the position of the content is a breeze (or using the up and down arrows provided).

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 33

Squarespace’s content sections can be moved

Adding ‘content blocks’ is all that is required to make it simple to position elements inside of content sections (pictured below). These, much like Squarespace’s content sections, are able to be moved around the page with relative ease.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 35

Squarespace blocks for content

You can use the grid that appears as you move blocks around the page to “snap” things into position.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 37

Snapping elements in Squarespace to the grid

You are now able to edit the mobile version of a page; previously, Squarespace created this automatically based on the content you added to your desktop version of the page. With the introduction of Squarespace’s new ‘Fluid Engine’ editing system, you can now edit both versions of a page.

In my opinion, editing mobile pages isn’t strictly necessary. The mobile version of a page that Squarespace creates for you will normally serve you perfectly well, and in all honesty, messing with it can cause more issues than it solves!

However, if you do want to change the appearance of a page when viewed on a mobile device, you can do so quickly and easily by clicking the mobile icon that is located in the upper left corner of the screen.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 39

Turning on mobile view

After that has been completed, you will be able to modify the structure of the mobile version of your website by dragging and dropping the various content blocks into the appropriate locations.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 41

Editing a Squarespace website’s mobile version

It’s strange that hiding blocks isn’t one of the things you can do in the mobile editor. Personally, one of the main reasons I’d want to edit the mobile version of a page is to get rid of elements that are functional in a desktop setting but not in a mobile setting.

However, taking everything into consideration, the Squarespace content management system is top-notch and provides you with a wide variety of design options to choose from. It is one of the most compelling reasons to use Squarespace rather than a platform that is in direct competition with it.

It is interesting to note that WordPress, which is one of the primary alternatives to Squarespace, has just recently introduced a new editor called Gutenberg, which has more than a passing resemblance to the website editor that Squarespace offers.

Images

One of the most significant benefits of using Squarespace is the flexibility it affords you in working with images; the platform’s tools for managing and manipulating images are very powerful.

Any image that you upload to your website using Squarespace can have its dimensions changed, it can have its cropping or rotation altered, it can be stretched, and you can even apply shapes to it.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 43

Using Squarespace to add shapes to images

You also have the option of selecting a “focal point” for each of your images. Doing so helps to ensure that, regardless of the device that a user is using to view your website, the portion of the image that is most important to you is always visible to them.

This can be a bit of a design lifesaver in this day and age of mobile responsive websites, where images are resized according to device. This ensures that your images always make sense,’ regardless of the device you’re using.

When it comes to using galleries and slideshows, Squarespace gives you a number of different presentation options to choose from, and they all look great. These options include slideshows, carousels, and grids.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 45

Setting up Squarespace galleries

Squarespace is an excellent choice for photographers who need a website to showcase their portfolio because it offers such a wide variety of gallery features to choose from.

As was mentioned earlier, one of the many beneficial aspects of working with images in Squarespace is that the platform allows you to directly browse Unsplash and Getty images while you are working on your website and makes it very simple to incorporate these images into your design.

Blog attributes

How well does Squarespace work as a platform for running a blog?

First, let’s get to the exciting part:

  • In contrast to some other platforms on the market, Squarespace allows you to host an unlimited number of blogs on your website. This is helpful because you can create separate blogs for the various types of content you wish to publish (news, reviews, tutorials and so on). You could also choose to maintain a single blog and make use of multiple categories and tags to organize your posts in a number of distinct ways.
  • You have the ability to generate really stylish summary blocks of your blog, drop them into any page on your website, and filter these so that the posts that are displayed are the ones that are most relevant to a particular context. This is something that will appeal to a wide variety of people, particularly those who are thinking about designing their website in a magazine-like format.
  • In contrast to other website builder tools, which frequently limit you to using tags alone, Squarespace allows you to use categories in addition to tags; as a result, you are able to present your content in a manner that is more adaptable (and give your readers more options on how they filter it).
  • As was just mentioned, you have the option of enabling AMP on your blog posts, which will result in a significantly accelerated loading time for those posts (something that can help you rank higher in search results).
  • Blogs hosted on Squarespace come equipped with an RSS feed, which means that you can use them to power electronic newsletters or allow other people to feature the content of your blog on their websites in a variety of different ways.

However, there are two significant drawbacks to Squarespace’s blogging setup that absolutely need to be brought to everyone’s attention:

  • There is no built-in save feature. This is a significant omission, and it may result in content being lost (for example if your browser crashes mid-sentence, or you accidentally delete part of a blog post).
  • There is no history of previous revisions (i.e., an archive of older versions of posts).

If you are a professional blogger or intend to run a large publication, there are better options available to you than blogging on Squarespace, the most notable of which is WordPress. Blogging on Squarespace is satisfactory for the majority of users, but if you are a professional blogger or intend to run a large publication, you should look into other platforms.

Moving goods and content back and forth

Imports

Squarespace makes it relatively simple to import fundamental aspects of websites. You can import pages, blog posts, and other content from your WordPress, Blogger, or Tumblr sites with the assistance of the provided “wizards.”

When it comes to importing products, if you are on a “Business” or “Commerce” plan, you have the ability to import up to 10,000 products from Etsy, Shopify, and Big Cartel via CSV or by using an import tool. This is the case regardless of which plan you choose.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 47

Exports

You have the ability to export certain types of content from Squarespace into an XML file formatted for WordPress. Although not all content can be exported, the content that can be removed from the platform includes important components such as pages, posts, and galleries.

However, there are some restrictions that you should be aware of when it comes to products: you can only export physical products, and the total number of products that you can export is capped at 10,000. (with each variant counting as a product).

No tables, only charts?

You can drop some data into Squarespace and then use it to create a pie chart, line chart, or bar chart using this functionality, which is an unusual but potentially useful feature of Squarespace.

These are not only attractive to look at but also provide a convenient method for incorporating a visualization of your data into the content of your website.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 49

Making charts in Squarespace

The inability to insert tables into posts and pages in Squarespace is a feature that is closely related to this issue and is regrettably absent.

Navigational restrictions

As things currently stand, Squarespace is not a particularly useful tool for developing websites that feature “multi-level” navigational structures.

Even though you are technically permitted to create an unlimited number of blog posts and up to one thousand static pages with any Squarespace plan, there are restrictions on how you can organize your pages.

In actual use, the platform will only allow you to create websites that are relatively “flat,” with no more than two levels of navigation at any given time.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 51

Setting up the navigation in Squarespace — the platform only really allows for the creation of very basic site structures

Your website will end up being easy to navigate as a result of this, which is a positive aspect in many respects; however, certain types of businesses, particularly those that offer a diverse or extensive range of services, may require a more complex website hierarchy and an appropriate navigation system to facilitate this.

Version history

Squarespace does not automatically keep a history of the changes you make to your website, in contrast to both Wix and WordPress. Because of this, you won’t be able to restore an earlier version of a page in the event that you accidentally mess it up (or, even worse, delete it for good!).

That is not to say that Squarespace does not back up your website; the company claims that it stores copies of its customers’ content in multiple locations and that your data is safe when it is stored with it.

But the fact that the Squarespace help page on troubleshooting lost content encourages you to try to retrieve accidentally deleted content by searching an internet archive or visiting a Google-cached version of a page doesn’t really inspire confidence, and it would be better if they didn’t do that. Instead, it would be better if they just didn’t encourage you to do that.

Squarespace provided a backup and restore tool.

Making a Squarespace website available in multiple languages

Due to Squarespace’s lack of multilingual features for a considerable amount of time, customers who wanted to use the platform to build a website for a business that operates in a number of different countries or languages were left dissatisfied.

This situation has changed, however, as a result of a new and “deep” integration with the site translation tool Weglot. As a result of this change, it is now possible to assemble a multilingual website in Squarespace in a relatively straightforward manner (using either machine or manual translations).

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 53

Activating multilingual functionality in Squarespace

For corporate users with advanced multilingual requirements, WordPress Multilingual or WordPress Multisite still offer more bespoke translation features; however, the Weglot integration works perfectly well for small businesses that want to present their content in multiple languages with a minimum of fuss.

The most important thing to keep an eye out for, however, is additional fees. Although Squarespace can use the Weglot integration to create one additional site in another language, additional fees will apply if the word count on this exceeds 2,000 words.

As the screenshot of the pricing structure below demonstrates, these fees can quickly add up, which is especially the case if you are translating a large number of Squarespace websites.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 55

Weglot price list

File management

The new image reuse feature of Squarespace allows you to search for and reuse images that you’ve already imported to the platform. This is despite the fact that Squarespace does not yet provide a standalone media library in the style of WordPress. However, this new feature does go some way towards providing a media library of sorts.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 57

The image library function offered by Squarespace

Mobile apps

There are three applications that can assist you in managing your Squarespace site from a mobile device. These applications are as follows:

  • Squarespace.
  • Schedule Admin.
  • Scheduling Client.

On both iOS and Android, all three can be downloaded and used.

The ‘Squarespace’ app is the primary one you’ll need to use in order to manage your site while you’re on the move. With this app, you can use a mobile device to edit pages and posts, view site analytics, and manage orders.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 59

The mobile application for Squarespace

On the app store for iOS, this app has received a rating of 4.7 stars out of 5, while on the app store for Google Play, it has received 4.3 stars.

The scheduling apps for Squarespace are designed to allow you to manage appointments that your customers have scheduled through your Squarespace website.

The “Schedule Client” app gives users the ability to schedule and modify appointments, while the “Scheduling Admin” app gives you the ability to manage those appointments.

New Squarespace mobile application: Video Studio

Video Studio is the name of the brand new mobile app that Squarespace has just recently introduced to its platform.

The purpose of this is to provide you with the ability to create professional-looking videos that are consistent with the overall appearance of your Squarespace website. This is accomplished through the use of “guided project templates,” which are designed to assist users in the creation of professional videos without the assistance of a production team. After that, these can be exported into a variety of formats so that they can be used in a variety of settings (on your site, as social media ads etc.).

The app simply grabs content from your Squarespace website and uses this as the starting point for your videos. This is a positive feature of the app because it enables even the most inexperienced users to produce pretty slick videos that showcase products and other site content.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 61

Video Studio, a new video creation tool from Squarespace

However, the Squarespace app does not currently live up to the claim made about it on the Squarespace website, which states that it enables users to create “videos that match the design and branding of their Squarespace site.”

This is simply due to the fact that it does not permit you to use the full range of typefaces that are available in the primary Squarespace interface. Instead, you are restricted to using just 14 of the more than 1600 fonts that are available in the desktop version of Squarespace.

Because typography plays such an important role in branding, this makes the app significantly less useful than it otherwise could be, which is a shame given that there is a lot to like about it other than that one aspect.

The application is available on all Squarespace plans (with the exception of the “Personal” plan, which limits the number of “guided templates” you can use to four), and, interestingly enough, it can even be utilized on the Squarespace free trial.

Other app integrations

Integrated systems

You can incorporate apps and services like Amazon, Mailchimp, OpenTable, and ChowNow into your website in a variety of useful ways if you use Squarespace, which offers a number of built-in integrations with important web applications.

However, in order to have complete access to certain integrations, you will need to be on a plan with the designation “Business” or one that is higher.

Squarespace extensions

Squarespace just recently added a new feature to its platform called “extensions,” which are a variety of paid add-ons that extend the capabilities of your website.

The number of available extensions is currently limited; at the time of this writing, there are only 31 add-ons. Despite this, you can use these extensions to print shipping labels, connect your website to several important administrative applications such as Quickbooks, Freshbooks, and TaxJar, and more.

Although they are helpful, the available extensions are on the pricier side in comparison to those found in the app stores of other platforms.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 63

Squarespace extensions

Squarespace-Zapier integration

If you’re having trouble getting Squarespace to communicate with a specific app because it doesn’t have a built-in integration or extension for it, you might find the integration between Squarespace and Zapier to be a useful alternative.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 65

Zapier

‘If this, then that’ (IFTTT) is a rule-based automation platform that enables you to connect multiple applications and share data between them using a tool called Zapier.

To get the most out of this, however, you will typically require a premium Zapier plan, which costs $29.99 per month. Additionally, you will need to be on a ‘Business’ plan or higher in order to make use of the integration.

Squarespace plugins

You can also improve the functionality of your Squarespace website by purchasing “code snippets” from a variety of different providers. This option is available to you.

These snippets are increasingly being referred to as “Squarespace plugins,” and despite the fact that these add-ons are not quite as simple to install as their WordPress equivalents, they nevertheless make it possible for you to significantly extend the functionality of your Squarespace website.

There are plugins available for a wide variety of applications. These plugins can, for instance, improve video backgrounds, add sidebars, create bespoke light boxes, and do a great deal more besides.

Syncing with accounts on social media

It’s very easy to connect Squarespace to your social media accounts; all you have to do is add your accounts to the settings page of your website, and Squarespace will take care of displaying the appropriate icons and feeds (pushing content automatically to selected social networks if required).

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 67

Squarespace’s social media link addition

Squarespace supports all of the most popular social media networks, such as Facebook, Twitter, LinkedIn, and Instagram, making it an ideal platform for social media marketing.

Forms and data collection

Data capture is one of the most important features of any website, particularly in this era of inbound marketing, where having a robust approach to data capture is absolutely vital to generating leads and customers.

How does Squarespace perform in terms of data collection?

The data capture process in Squarespace can be approached from two different angles. The first option is to simply integrate an email marketing service of your choice by making use of code blocks (GetResponse, AWeber, Campaign Monitor, Mailchimp etc.).

This provides you with a great deal of flexibility; however, it requires you to add HTML forms to your Squarespace website and style them with CSS so that they are consistent with the rest of the site.

The ‘form block’ and the ‘newsletter block’ are two of Squarespace’s built-in data capture options that can also be used to collect information about site visitors. Both of these give you the ability to construct bespoke forms with ease.

You are able to send the information that was collected to the following destinations by using either the form block or the newsletter block:

  • An email address.
  • Mailchimp.
  • Zapier.
  • Google Drive.
  • Email Campaigns on Squarespace (more on this below).

First, the good news: the forms are very simple to set up and use, and they have a nice appearance. If you are content to have your data sent to Google Sheets and MailChimp, or if you are willing to set up a “zap” to send data to another application using Zapier, you will absolutely adore these forms.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 69

Squarespace’s options for form storage

You can also integrate Google’s ‘reCAPTCHA’ service into Squarespace data capture forms easily, which helps reduce spam submissions.

There are some improvements that I’d love to see being made to forms, however.

First, although the Zapier integration is very useful, opening up Squarespace’s data capture functionality to users of well-known email marketing products such as GetResponse, Campaign Monitor and AWeber, it still makes life more complicated (and expensive) for these users than it could be.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 71

How to create a contact form in Squarespace

Another feature that I’d like to see added to Squarespace forms is the ability to upload files. As it stands, users are unable to attach any files to the submissions they make using Squarespace forms.

The addition of conditional logic to Squarespace forms is something else that has long been on my wish list. With this feature, you would be able to show additional fields depending on what the user does, as well as send data to specific individuals (or storage options) according to what the user has submitted.

And finally, if you want to use Squarespace to create a form, you can’t make it so that it can be dropped into multiple pages at will; rather, you have to make a new form for each page.

If you need to use conditional logic or facilitate file uploads as part of your data capture process, you will probably end up having to invest in a third party forms app like Wufoo Forms or Jotform, or use custom code to connect your forms to the email marketing app of your choice. If your data capture needs are simple, you will be fine using Squarespace. However, if your data capture needs are more complex, you will probably end up having to use an app like Jotform or Wufoo Form.

Email marketing capability — “Squarespace Email Campaigns”

Using the “Email Campaigns” feature of Squarespace, which comes at an additional cost on a monthly basis, you are able to engage in email marketing activities. This makes it possible for you to gather email addresses and communicate with mailing list subscribers without ever having to leave the environment provided by Squarespace.

This brings Squarespace in line with its primary competitor Wix, which has offered this kind of functionality for some time through its ‘Ascend’ feature. This brings Squarespace into alignment with its primary competitor Wix.

You can choose from one of these four pricing plans for email marketing with Squarespace:

  • Starter — 3 e-newsletters and 500 messages for $7 per month.
  • Core — 5 e-newsletters and 5,000 messages for $14 per month.
  • Pro — 20 newsletters and 50,000 messages for $34 per month.
  • Max — unlimited newsletters and 250,000 messages for $68 per month.

If you pay for Squarespace Email Campaigns on an annual basis, you will save money on these fees, just like you will if you pay for the regular Squarespace plans.

The Starter and Core plans are inexpensive in comparison to the entry-level plans offered by other email marketing products such as AWeber and Mailchimp; they enable you to begin capturing data and creating newsletters without having to spend an excessive amount of money. In terms of how this pricing compares to other email marketing products, the Starter and Core plans are inexpensive.

In point of fact, you are given a very generous opportunity with Squarespace Email campaigns thanks to the fact that you are able to host an unlimited number of email addresses.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 73

Squarespace Email Campaigns

Another significant advantage of utilizing Squarespace’s Email Campaigns is the ability to manage both your website and mailing list in a single location, which are likely the two most important online assets for any given company. This allows you to maintain a degree of branding consistency across both your website and mailing list.

In addition to this, the email templates are, as one would anticipate from Squarespace, very aesthetically pleasing and friendly to mobile devices. They are also simple to modify, as the Email Campaigns feature offers a drag-and-drop user interface, which is quite comparable to the web page editor that is offered by Squarespace.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 75

Squarespace Email Campaigns editing an e-newsletter

Email Campaigns also come with some autoresponder functionality built in (as long as you are using a plan that is at least the “Core” level). The automation that is offered, however, is quite simple in comparison to the automation that is provided by dedicated email marketing tools such as MailChimp or GetResponse. It only enables you to create simple campaigns that “drip,” or slowly release content over time.

Additionally, you are unable to split test your mail outs or segment your data by using custom fields when using Squarespace Email Campaigns. Utilizing a dedicated email marketing solution will still provide you with the best results when it comes to making use of features such as these.

A Squarespace website’s HTML and CSS can be modified

Adding widgets and code blocks to HTML

On pages and posts, you can’t really switch between an HTML editor and a WYSIWYG editor like you can with competing platforms like WordPress or Shopify. This is one of the limitations of Squarespace.

However, it is possible to add ‘HTML code blocks’ to a website built with Squarespace. This will allow you to easily incorporate a third-party form, widget, or other component into the proceedings.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 77

The HTML code block for Squarespace

CSS — website styling

The HTML code block provided by Squarespace.

The styling of your website using CSS your Squarespace website enables you to add in your own custom CSS (if you are using a plan that is higher than the “Business” plan). However, doing so is not necessarily endorsed. When you do so, you are being cautioned that:

  • Adding lines of CSS can cause your design to become unusable.
  • If you add CSS, it is possible that you will no longer have access to the full support offered.

Having said that, the freedom to add bespoke visual improvements to your site is definitely welcome if you have a solid grasp of CSS and know what you’re doing with it.

Injection of code

If you have upgraded to the Business plan or higher on your Squarespace website, you will have access to a code injection section that will allow you to add scripts to the header section of your website.

How effective is Squarespace’s SEO?

You do not have complete access to the inner workings of the Squarespace platform, nor do you have the ability to select an exceptionally quick host for your website, as is the case with any hosted solution. As a result, this indicates that there will always be some restrictions associated with SEO when using Squarespace.

Having said that, websites created with Squarespace do a good deal of things that Google and other search engines like, making them more likely to be found:

  • Are secure.
  • Automatically generate a sitemap.xml file.
  • Create clean HTML markup.
  • Adopt a responsive design, which will make them user-friendly on mobile devices 
  • (Google gives higher search rankings to websites that load quickly and display appropriately on mobile devices).
  • Provide some AMP features.

The majority of the most important elements of search engine optimization, such as page title tags, headings, meta descriptions, alt text, and so on, can be modified with ease using Squarespace.

The platform also makes it possible for users to enable free SSL on their websites in a way that is both simple and straightforward. This is significant because websites that use SSL certificates have a better chance of being ranked higher by Google in search results.

In addition, I’ve observed that websites that I’ve developed using Squarespace 7.1 are beginning to pass Google’s brand-new ‘Core Web Vitals’ tests more frequently than websites that I’ve developed using other platforms that are analogous.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 79

Squarespace sites frequently outperform in Google’s Core Web Vitals tests

Sites that meet the Core Web Vitals targets, which focus on various aspects of site performance and stability, have a chance of receiving higher search rankings. These targets focus on various aspects of site performance and stability.

However, Squarespace websites would most certainly load a little bit more quickly (the loading time of a page is a factor that plays into SEO.)

When I test Squarespace sites using Google’s PageSpeed Insights tool, the pagespeed scores I typically get are not particularly impressive.

In addition, in contrast to other solutions on the market, Squarespace does not allow you to edit your robots.txt file (a file that enables you to communicate with Google and other search engines regarding the types of content you want them to crawl or not crawl).

Ecommerce in Squarespace

The capabilities of Squarespace in terms of online shopping are quite robust. Creating, editing, and managing individual products and entire product catalogs is a simple process. Using the platform, it is unquestionably possible to create an appealing online store, as well as one that is simple to administer.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 81

Adding items to a store that is hosted on Squarespace

Key characteristics include:

  • A simple shopping cart interface.
  • The ability to sell an infinite number of products.
  • The capacity to market and sell services, subscriptions, digital goods, and physical goods.
  • A 0% transaction fee (on “Commerce” plans).
  • Automatically recovering abandoned carts (on the “Commerce Advanced” plan).
  • Cards for gifts and codes for discounts.
  • Customer accounts (only on “Commerce” plans).
  • Basic point-of-sale capabilities (US only).

The way in which Squarespace handles product images is one of my favorite features. Squarespace, in contrast to some competing platforms, gives you the ability to automatically apply image ratios to all of the products sold in your online store. This can be a significant time saver for more extensive e-commerce endeavors.

It is important to call attention to the subscription functionality of Squarespace because it is another one of the platform’s strong features. The platform makes it very simple for you to accept recurring payments for the products or services you provide.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 83

Choosing which types of products to sell in Squarespace Commerce

The new member areas feature that Squarespace ecommerce offers is an intriguing component of the platform. This enables you to charge users for access to a private area of your website, giving you the opportunity to sell your audience courses, videos, and other forms of exclusive content.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 85

The “member areas” function of Squarespace

Although there is an additional cost associated with this feature — which can range anywhere from $9 to $40 per month depending on the number of member areas you want to set up or the number of hours of video you want to sell — it is a fantastic tool for monetizing your website and the traffic that it receives.

The following video provides an introduction to the concept of member areas, which can be utilized in the development of membership websites.

However, there are a few areas within the eCommerce department where Squarespace most certainly could use some improvements:

  • Squarespace doesn’t facilitate multi-currency transactions. This will not be a deal breaker for anyone who wants to use the platform to sell products in their immediate area; however, if you have your sights set on selling goods all over the world, then you should consider using a different platform, such as BigCommerce or Shopify, which allows you to display product prices and facilitate checkout in the local currency of the customer’s country (BigCommerce being a particularly good option for this).
  • The POS functionality, which enables you to sell your products in physical locations using your online store to process payment and handle inventory management, could also use some improvement. POS functionality allows you to sell your products in physical locations using your online store. It can only be used in the United States of America at this time, only iOS devices are supported, and the only piece of hardware that can be used is a card reader; this means that barcode scanners and cash registers cannot be used.
  • If you want to sell on a variety of different sales channels using Squarespace (such as Instagram, Amazon, eBay, and Facebook), you will typically need to use the ‘Trunk’ extension in order to do so. This will add a significant amount to your costs, as it has a starting price of $35 per month.
  • You can only use a handful of different drop shipping providers, so your dropshipping options are somewhat limited as well. Shopify is a good choice to make if dropshipping is going to be the primary focus of your company because it provides a wide variety of dropshipping options. If this is the case, you should consider using Shopify.
  • At the moment, automatic tax calculations are only available within the borders of the United States.
  • Stripe and PayPal are the only two payment gateway options currently available. The fact that Squarespace does not currently support Google Pay is the most significant repercussion of this situation (Apple Pay is, however). When it comes to the variety of payment methods offered, competing e-commerce platforms typically provide you with a greater number of options.

I really like Squarespace’s ecommerce features, and I think they’d be a good fit for any small business that needs a straightforward online store and doesn’t mind restricting sales to a single currency. In general, I find that Squarespace’s ecommerce features are really great.

However, merchants who have more advanced requirements would be better served by looking into a dedicated online store builder such as BigCommerce or Shopify. These are more fully-featured platforms that provide more professional features for using to run an ecommerce business with.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 87

Shopify is a much better solution if you’re interested in dropshipping, which is why you should consider using it as your e-commerce platform.

Ease-of-use

Squarespace is a product that is extremely simple to use.

In point of fact, I have not yet used a hosted website building platform that has an interface that is both as slick and as user-friendly as Squarespace’s.

There are very few issues that arise whenever I build a website using Squarespace and then hand it over to a client for them to edit on their own; the learning curve is not at all steep in this scenario.

My primary issue with the user-friendliness of Squarespace is that the most recent version of the product (version 7.1) does not allow users to switch between the different templates that are available.

If you want to recreate the look and feel of another template, you will need to rejig all of your design settings in order to do so. This is something that can be accomplished, albeit at the expense of some time.

Putting that criticism to the side, I believe Squarespace offers one of the most user-friendly and straight-forward content management systems currently available, and the superiority of its user interface is likely one of the most compelling reasons to employ the platform.

You can get an idea of how the interface works and how you can use it to build a website by watching the Squarespace tutorial video that we have embedded below.

Squarespace customer support

You can reach Squarespace’s customer support team via email (24/7), live chat (4am-8pm EDT, Monday through Friday), Twitter, or Facebook Messenger. Squarespace’s customer support team is available around the clock. Unfortunately, there is no phone support offered.

In terms of the customer service that is offered by Squarespace, the employees working at the support desk are extremely helpful and pleasant, and they provide answers to questions in a reasonable amount of time (with the live chat option being the quickest option), but they typically only address issues that are relatively straightforward.

If you want to add some functionality or design aspects to your Squarespace website that are not provided “out of the box,” you probably won’t get much help from Squarespace because they don’t provide those features or aspects by default.

Sometimes, you will just be told that what you are trying to achieve is not possible (even if actually, with a bit of perseverance, research, or simple coding it IS possible) and directed to read the Squarespace blog weekly in the event that the functionality you’re trying to add to your website gets added as an official feature in the future. This can be frustrating because it’s possible that the functionality you’re trying to add could be added as an official feature in the future.

In addition, as was touched on briefly earlier, if you add custom CSS to your website, it is possible that Squarespace will be unable to provide you with their full support.

Having said all of that, I have had some very positive experiences with the Squarespace support team. The only downside is that it has occasionally required a bit more perseverance from me than I would like.

When it comes to customer support, the quality of service you receive frequently depends on the agent who assists you on any given day.

One last thing to be aware of is that while email support for Squarespace is available in six languages (English, French, German, Italian, Brazilian Portuguese, and Spanish), live chat support is only available in English. This is something that you should keep in mind.

Squarespace’s support center

In addition to support via phone and live chat, Squarespace also provides a resource known as the “help center” that can guide you through problem-solving steps.

The help center is an online manual and knowledge base that can be searched, and it includes videos and articles that will assist you in comprehending how Squarespace functions.

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 89

The Squarespace Support Center

It is usually pretty good for getting a sense of the fundamentals, but there will still be the occasional occasion when you may need to get in touch with the customer service team at Squarespace for assistance.

Does Squarespace adhere to the GDPR?

In this day and age of GDPR — regulation on the Protection of Personal Data — because of the steep fines that can be imposed for violations of privacy and data protection regulations, it is essential to get these issues resolved properly.

The data security that Squarespace provides is robust, and it is not difficult to add privacy policies, website terms of use, and cookie notice documents to a site. It is not difficult at all to sort out some of the fundamentals of the GDPR when using Squarespace.

However, prospective users of Squarespace face a number of fairly significant challenges when it comes to compliance with regard to the subject of cookie consent.

In order to comply with GDPR, website owners are required to follow 5 key rules regarding cookie consent:

  • Inform visitors to the website that cookies are being used.
  • Describe the purpose behind the use of cookies.
  • Give users a way to opt-in to the use of “non-essential” cookies BEFORE they are used (non-essential cookies include Facebook pixels, Google Analytic, Adsense etc.).
  • Record permission for cookie use.
  • Allowing users to deactivate previously activated cookies will allow them to withdraw their consent.

The first two requirements are simple to fulfill with a Squarespace website, but the remaining three are more challenging.

To create a GDPR-compliant banner that gives users complete control over the cookies used on a Squarespace site, you will typically need to use a third-party paid tool (we typically use CookieYes).

Review of Squarespace. A Leading Site Builder — Main Benefits and Drawbacks — 91

Squarespace does not make it as simple as it could be to create a cookie banner that complies with GDPR

In the end, Squarespace could have done better because you need cookies to use important business tools like Google Analytics, Adwords, or Facebook ads.

Fair enough, there are other hosted solutions that might offer a better way to comply with these GDPR regulations, but Squarespace could be much more proactive in assisting its users with this issue, even if that meant simply directing them to tools that can be used to resolve it.

When it comes to making a hosted ecommerce solution GDPR compliant, leading rivals Wix, Shopify, and BigCommerce all offer more options.

In the case of Shopify, there are (paid) apps that address the cookie banner and other GDPR concerns; in the case of Wix and BigCommerce, both platforms offer some built-in tools that enable you to effectively manage cookie dropping and obtain consent.

Review of Squarespace: the verdict

In conclusion, Squarespace is a fantastic choice for people and small businesses looking for a platform to build their website or store on. Its learning curve is easy, its templates and content management are excellent, and it is a very dependable website builder.

However, it’s important to note that Squarespace excels at two key tasks: managing a brochure website and hosting a portfolio site.

You’ll find Squarespace to be a great platform for building your site if you’re an artist, photographer, musician, or creating a website for a special occasion like a wedding (and maintaining it in future). Additionally, it works well for restaurant websites since well-chosen Squarespace templates can make food images and menu designs look fantastic.

Because it is a hosted solution, using Squarespace does not require you to worry about things like server updates or security. In addition, Squarespace’s user-friendly ecommerce features make it a good option for businesses that need a straightforward online store or shopping cart system. The proceedings are now much more calm as a result of this development.

However, Squarespace’s ecommerce functionality does require some enhancements in the near future. If I were working on a project for a corporate entity or if I needed more advanced features for my online store, its lack of multi-currency selling features and limited point of sale functionality would probably steer me in the direction of a more dedicated ecommerce platform like Shopify. For example, if I needed to accept payments in multiple currencies when customers made purchases.

GDPR is another one of my concerns, and although it is possible to make a website built on Squarespace GDPR compliant, doing so requires a little bit more effort than one might prefer.

You are able to test out Squarespace before making a commitment to using it, which is a feature that is shared by a large number of hosted solutions. As a result, I strongly suggest taking advantage of the free trial that is being offered. Make sure the platform satisfies all of your requirements by carefully examining each and every feature.

I have reviewed Squarespace in the hopes that it will assist you in making a decision regarding the platform. You will find a summary of the most important advantages and disadvantages of using Squarespace below.

Benefits and drawbacks of Squarespace

Benefits of Using Squarespace

  • Websites and online stores that are created using the platform will look great not only on desktop computers but also on tablets and mobile devices thanks to a design that is responsive. Its templates are modern and have a beautiful design.
  • Incredible in terms of its user interface. In my experience, Squarespace’s content management system is among the most intuitive and simple to use of any that are currently on the market.
  • Its image management options are excellent.
  • It now comes with a multilingual feature pack that’s pretty good.
  • It offers a wide variety of import tools, which can be utilized in order to import content from various other platforms.
  • As long as you are using one of the company’s ‘Commerce’ plans, you won’t have to worry about paying any transaction fees.
  • It gives you access to a comprehensive library of fonts for use on the web.
  • It integrates nicely out of the box with a wide variety of well-known third-party tools, such as Google Workspace, Opentable, and Mailchimp; in addition, it enables you to easily push content to social media networks.
  • Your Squarespace website can be connected to a wide variety of other web applications through the use of a Zapier integration, which is available for use.
  • It comes with a built-in email marketing tool that is fairly usable and has prices that are reasonable.
  • You can make a straightforward but polished-looking logo with the help of its dedicated app for designing logos.
  • The new Squarespace ‘Video Maker’ app gives you an easy way to put together pretty slick videos in a short amount of time, despite the fact that it could use some improvements in terms of the fonts that are available to use.
  • There is a free trial that lasts for two weeks.

The drawbacks of utilizing Squarespace

  • It comes in at a price that is marginally higher than that of comparable website building platforms.
  • There is no functionality for selling in multiple currencies; if you want to open an online store that serves customers from all over the world, you should consider one of the many other options that are available (see below).
  • Compliance with the GDPR is lacking in the area of cookie consent; therefore, you will need to make an investment in a tool that is provided by a third party in order to make your Squarespace website fully compliant.
  • At this time, automatic tax calculations are only available in the United States.
  • There are not a lot of options available for payment gateways.
  • Support for Apple Pay is offered, but there is none for Google Pay in the same capacity.
  • There is no automatic saving feature for posts or pages.
  • The loading time of websites created with Squarespace could be improved.
  • When selling items in person at brick-and-mortar locations, the only type of point-of-sale system that can be used is a card reader, which is only available in the United States (other platforms enable you to utilize a greater variety of hardware, such as barcode scanners, tills, receipt printers, and so on.)
  • There is no phone support offered, so the only way to get in touch with the customer service team is through live chat or email.
  • The live chat support service is only offered in the English language.
  • The app store for Squarespace, known as its “Extensions” directory, does not currently have a very large selection of available apps; there are currently only 32 apps to choose from.
  • Squarespace does not provide a free plan for its customers, in contrast to some of its rivals.
  • There is no functionality for viewing previous versions available.
Techexplains Team

Techexplains Team

We are a team of digital marketing experts with years of experience in website builders. CRM tools, project management software helping businesses of all sizes achieve their marketing goals. We are writing about benefits of using SaaS for businesses, and sharing our top picks for the best tools currently available on the market. Whether you are a small business owner looking to streamline your marketing efforts or a larger enterprise seeking to improve your marketing efficiency, we hope that you will find this useful and informative.